Author
Rizwan Khan
Started in SEO seven years ago as an intern at a Canadian agency. Spent the next four years inside B2B SaaS-specialist agencies and then in-house B2B SaaS before founding Technotize in October 2024. He now leads strategy on every Technotize engagement.
Articles
Written by Rizwan Khan.
5 articles
The SME Interview Process for B2B SaaS Content
A well-run 60-minute SME interview turns into 2,000 words of ranking content in 8 hours of writer time. Here is the process.
Read article May 8, 2026
The B2B SaaS Comparison Content Playbook
Comparison content converts at 3-6x informational for B2B SaaS. Here is the structure, the honesty principle, and the conversion math.
Read article May 8, 2026
AI Content Workflows That Don't Kill E-E-A-T
Both extremes are wrong. Here is the AI-assisted content workflow we run on every B2B SaaS engagement, and the boundaries that keep E-E-A-T intact.
Read article May 8, 2026
Product-Led Pillar Pages for B2B SaaS: A Practical Guide
A regular pillar is 4,000 words explaining a topic. A product-led pillar embeds a working version of your product inside the explanation. Here's how to build one.
Read article May 8, 2026
B2B SaaS Content Briefs That Don't Suck (With Template)
The single biggest leak in most B2B SaaS content programs is the brief. Here is the format we use on every engagement, and the template you can copy.
Read article May 8, 2026Talk to Rizwan Khan
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