The agency you wish you’d have hired the first time.
We rank B2B SaaS companies for the keywords their buyers actually search for and tie every report back to pipeline, not traffic.
Trusted by B2B SaaS marketing teams
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03 / The pitch
What you actually get when you hire Technotize.
Three things separate the agencies that compound rankings from the ones that report traffic and move on. We built the firm around all three because we got tired of seeing B2B SaaS companies burn six and seven figures on the other kind.
Senior operators on every account.
Your account lead has run SEO inside a B2B SaaS company. Not just written about it. Not just managed accounts. Actually owned the program, sat in the CMO's weekly, and defended the budget. That operator experience is the difference between a deck that wins the deal and a quarter-end report that loses the renewal.
Reports tied to pipeline, not traffic.
Sessions don't pay your CFO. We tie organic performance to MQLs, SQLs, and pipeline contribution from week one. If the SEO program can't be defended in board reporting math, we don't build it. The ROI framework runs in every engagement.
DR 20 to 70 at half what US agencies charge.
Our average end-state Domain Rating across active retainers is 70. We get there in 18 to 24 months at retainer pricing that runs roughly half what comparable US agencies bill. The math is sustainable because we build globally distributed, senior-only teams.
Case study · Workwize
From DR 25 to a $1M monthly pipeline floor.
How we lifted Workwize's Domain Rating from 25 to 71 and scaled organic pipeline past $1M/month over a 22-month engagement.
$360K → $1.16M
Monthly pipeline
25 → 71
Domain rating
22 mo
Duration
+624%
Organic traffic
06 / Disciplines
The four disciplines that compound for B2B SaaS.
Every B2B SaaS SEO program lives or dies on these four. Most agencies do two of the four well and outsource the rest. We run all four under one operator team because the gaps between them are where programs fail.
07 / Operating cadence
How we work, the 90-day operating cadence.
We don’t onboard for three months and start delivering in month four. The first 90 days deliver concrete output every two weeks.
- 01Days 1–14
Discovery and baseline
We pull the full SEO baseline (rankings, traffic, backlinks, indexing) plus your pipeline reality (current MQL sources, CAC, sales cycle, ICP). Output: a written diagnostic with the three things producing drag on your current program.
- 02Days 14–30
Strategy and 12-month roadmap
We deliver the operating plan: target keyword cluster, content architecture, link-building cadence, technical priorities. Tied to your pipeline targets, not generic SEO milestones.
- 03Days 30–60
Foundation work ships
Technical fixes go live. The first cluster of content briefs is written. Outreach campaigns launch. You see commits, not just status updates.
- 04Days 60–90
First production cycle complete
The first content cluster publishes. The first batch of editorial backlinks lands. The first month of dashboard data is live. We present the 90-day review with the next quarter's priorities.
- 05Day 91+
The compounding cycle
The program enters steady-state production. Monthly executive briefings. Quarterly strategy reviews. The dashboard is always-on. Year-2 retention runs at 92 percent because by month nine the pipeline math has rewritten what the CFO believes about organic.
Most B2B SaaS companies at $5M to $100M ARR end up between $8k and $15k per month with us. The range depends on three things: how much technical work the site needs in the first 90 days, the content production volume, and the link-building cadence.
We don’t do hourly billing, we don’t do percentage of revenue, and we don’t lock you into 12-month minimums. Three-month minimums, month-to-month after that, transparent change orders if scope shifts.
09 / The contrast
Why programs choose us over the other kind of agency.
We’ve audited dozens of B2B SaaS programs trying to recover from the agency they hired before us. The four patterns below show up in 70 percent of those audits. The right column is the operator version.
The agency that lost the account
- 01
$8k a month on content that ranks for terms nobody in your ICP would search.
- 02
Quarterly reports showing 'traffic up 40 percent' with no MQL or pipeline numbers attached.
- 03
Account managed by a 24-year-old who learned SEO from YouTube and rotates off in six months.
- 04
Niche edit farms, PBN links, and 'guest posts' on sites your CFO would be embarrassed to acknowledge.
- 05
Year 2 renewal pitch built around 'the next phase of our partnership' with no measurable case for renewal.
What we run instead
- 01
Cluster architecture targeting BOFU and comparison-intent keywords your buyers actually search.
- 02
Pipeline-tied reports showing MQLs by content piece, with the attribution math the CFO can defend.
- 03
Account managed by a senior operator who has owned SEO inside a B2B SaaS company and stays on the account year over year.
- 04
Editorial links from publications your engineering team and your buyers actually read.
- 05
Year 2 pitch built around the pipeline math the program produced in year 1.
If you’ve been on the left side of this table for a year and you’re deciding whether to renew, we should talk before you do.
10 / Verticals
Specialists in 12 B2B SaaS verticals.
We don’t do generic B2B SEO. Every industry has buyer language, sales cycle, and competitive landscape that shape the SEO program. The verticals below are where we have shipped programs and built operator-level expertise.
- 01CRM software
- 02ERP software
- 03EdTech and learning platforms
- 04HR tech and people platforms
- 05Fintech and financial services SaaS
- 06LegalTech and legal SaaS
- 07Construction SaaS
- 08IoT and cloud platforms
- 09Medical devices and health tech
- 10Network security and cybersecurity
- 11Healthcare SaaS
- 12Real estate and proptech SaaS
Don’t see yours? Ask us.
Founder
Rizwan Khan
11 / Built by an operator
Built by an operator, not an agency career.
Technotize was founded in October 2024 by Rizwan Khan after seven years inside the B2B SaaS marketing stack, including two years running SEO at Workwize as the in-house lead. The agency exists because Rizwan saw too many B2B SaaS companies burning six figures on US agencies that produced shallow reports and rotated junior account managers off accounts after six months.
The fix was hiring senior operators with actual in-house experience and running the firm on operator economics, not partner-and-pyramid agency economics.
Read the full story12 / In their words
What B2B SaaS CMOs say after working with us.
“Technotize is the reason we hit our pipeline number three quarters in a row. The team operates like an embedded marketing function, not an outside vendor.”
Head of Marketing
Series B IT hardware platform
“Every other agency we evaluated led with traffic graphs. Technotize led with a pipeline attribution model. That was the whole sales process.”
VP Marketing
Mid-market HR tech
“Our account lead has more in-house SaaS experience than half my marketing team. The strategic depth shows up in every briefing.”
CMO
Construction SaaS, Series C
“Honest agency. They told us in month two that the content we wanted to publish would not rank, and rebuilt the cluster. It ranked.”
Director of Growth
Fintech platform
“Eighteen months in, organic is our second-largest pipeline source behind outbound. That is not a sentence I expected to write at the start.”
Marketing Lead
Network security SaaS
“The first 90 days alone justified the year. Diagnostic was sharper than any audit we paid five figures for previously.”
Head of Demand Gen
LegalTech SaaS
13 / FAQ
B2B SaaS SEO agency FAQ.
The questions B2B SaaS marketing leaders ask most often before hiring us. The answers reflect how we actually operate, not agency marketing copy.
14 / Operator playbooks
The reading list behind every retainer.
Pillars, diagnostics, and pricing — the same documents we send to operators who are evaluating us.
The complete B2B SaaS SEO operator framework
Strategy, keyword research, technical, and AI search — the four-discipline pillar that runs every program.
The B2B SaaS content marketing operator framework
How content strategy, writing, production, optimization, and measurement come together as one system.
The five-tactic link building program structure
Digital PR, linkable assets, outreach, link insertion, and editorial guest posting — mapped end to end.
The strategic foundation for B2B SaaS SEO programs
How quarterly bets get made before the writers and link team start.
The framework for being cited by ChatGPT and Perplexity
AEO and GEO done as a discipline rather than a buzzword.
The complete B2B SaaS SEO operator framework
Strategy, keyword research, technical, and AI search — the four-discipline pillar that runs every program.
The B2B SaaS content marketing operator framework
How content strategy, writing, production, optimization, and measurement come together as one system.
The five-tactic link building program structure
Digital PR, linkable assets, outreach, link insertion, and editorial guest posting — mapped end to end.
The strategic foundation for B2B SaaS SEO programs
How quarterly bets get made before the writers and link team start.
The framework for being cited by ChatGPT and Perplexity
AEO and GEO done as a discipline rather than a buzzword.
How we keep content libraries compounding across 12 to 24 months
The audit, refresh, retire, and merge discipline that prevents content decay.
The work ledger of B2B SaaS engagements on the record
Domain rating moves, pipeline lifted, recovery work — specific numbers, slow months left in.
The B2B SaaS SEO maturity model
Locate where your program sits today and what each next stage actually demands.
Why B2B SaaS SEO programs fail, in operator terms
The patterns we look for in every diagnostic before any retainer begins.
The pricing breakdown by engagement type
Tier-based retainer pricing, on the website, no discovery call required.
How we keep content libraries compounding across 12 to 24 months
The audit, refresh, retire, and merge discipline that prevents content decay.
The work ledger of B2B SaaS engagements on the record
Domain rating moves, pipeline lifted, recovery work — specific numbers, slow months left in.
The B2B SaaS SEO maturity model
Locate where your program sits today and what each next stage actually demands.
Why B2B SaaS SEO programs fail, in operator terms
The patterns we look for in every diagnostic before any retainer begins.
The pricing breakdown by engagement type
Tier-based retainer pricing, on the website, no discovery call required.
15 / Ready when you are
Ready to talk about your B2B SaaS SEO program?
We’re booking new client conversations for the next cohort. Whether you’re evaluating your current agency, replacing one that isn’t producing, or building an SEO program for the first time, the 30-minute call gives both sides enough information to decide.
Or email rizwan@technotize.io.